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	<title>pdahlem.com &#187; Technology</title>
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		<title>Hunch</title>
		<link>http://www.pdahlem.com/2009/03/28/hunch/</link>
		<comments>http://www.pdahlem.com/2009/03/28/hunch/#comments</comments>
		<pubDate>Sat, 28 Mar 2009 17:47:22 +0000</pubDate>
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		<description><![CDATA[A new service called &#8220;Hunch&#8221; has been getting some buzz around the blogosphere.  Started by Flickr co-founder Caterina Fake, this website aims to help the indecisive among us make good decisions on a range of topics.  The project is still in private beta so most of us will need to wait to get a direct [...]]]></description>
			<content:encoded><![CDATA[<p>A new service called &#8220;<a href="http://www.hunch.com/" target="_blank">Hunch</a>&#8221; has been getting some buzz around the blogosphere.  Started by Flickr co-founder Caterina Fake, this website aims to help the indecisive among us make good decisions on a range of topics.  The project is still in private beta so most of us will need to wait to get a direct look, but reading some reviews so far sparked some thoughts about this service and what it says about our ability to make decisions.</p>
<p>The Good</p>
<ul>
<li>Hunch applies a &#8220;crowd-sourcing&#8221; strategy (like Wikipedia) to the problem of making decisions.  It&#8217;s worked fairly well in other spheres, so why not here?</li>
<li>Many other users giving input to your questions provide a range of knowledge, opinion, and experience on various topics.</li>
<li>It asks a series of relevant questions to the issue, helping a person think through the process of coming to a good conclusion (this could potentially help a person learn to make good decisions on their own, too)</li>
</ul>
<p>The Bad</p>
<ul>
<li>It defers responsibilty for making decisions to a service, enabling those who are indecisive to delay growing up and making their own choices</li>
<li>A group of strangers doesn&#8217;t know all the factors of the situation you&#8217;re in, and their advice will only be effective to the limits of their knowledge of your context</li>
<li>It takes what should be the role of a community to support, encourage, and advise people and relegates it to a virtual community that may lack those real-life personal ties.</li>
<li>Hunch relies on the wisdom of the masses (or at least those that choose to respond to your question) to provide a correct decision.  The problem is, the majority opinion isn&#8217;t always the right decision.</li>
</ul>
<p>I definitely think Hunch has potential and will probably be a successful service.  It could be a great help for everyday questions like, &#8220;What should I wear today?&#8221;, &#8220;Which insurance company should I use?&#8221;, or &#8220;Where should I go for dinner tonight?&#8221;  I&#8217;m wary, however, of using a service like this to answer some of life&#8217;s more significant questions.  In the end, we are responsible for our own decisions and need to take responsibility for them, but a trusted community of friends and mentors can make all the difference, too.</p>
<p>Learn more about Hunch here:</p>
<ul>
<li><a href="http://www.techcrunch.com/2009/03/27/does-hunch-have-all-the-answers-we-take-flickr-founders-new-startup-for-a-spin/" target="_blank">Techcrunch</a></li>
<li><a href="http://www.readwriteweb.com/archives/flickr_co-founder_unveils_her_new_startup_hunch.php" target="_blank">ReadWriteWeb</a></li>
</ul>
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